product definition

Inform Your Gut!

Interesting HBR guest blog post “Hire Great Guessers”, those folks able to make cognitive leaps from limited information.  Michael Fertik, CEO of ReputationDefender, rightly advances the use of analytics to drive decision-making but also carves out space for intuitive reasoning and how it can support a smarter analytical approach.  More than just common sense, it is invaluable to have folks on your team capable of informing their gut and driving better business outcomes.